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Signifying Trust

A New Brand World: 8 Principles for Achieving Brand Leadership in the 21st Century by Scott Bedbury with Stephen Fenichell (Toronto: Viking Press, 2002, 288 pp, $35.99)While A New Brand World is written in an anecdotal style and wrapped around Bedbury's resume, it...

How to Get People to Work in Agriculture

The following is an edited excerpt from Agricultural Sector Human Resource Recruitment Initiatives, a report of a study conducted by the Work Research Foundation for the Ontario Agricultural Human Resources Commission (OAHRC) submitted earlier this year.Ask young...

Editorial: Limits

In a recent issue of the Harvard Business Review, leadership thinker Warren Bennis writes:Joseph Campbell once said, "In medieval times, as you approached the city, your eye was taken by the cathedral. Today, it's the towers of commerce. It's business, business,...

Small Pieces Loosely Joined

While the popping of the big tech investment bubble jaded many people on the possibilities of the Internet, it certainly had no such effect on David Weinberger. According to Weinberger, co-author of The Cluetrain Manifesto (Perseus, 2001), "the Web is, if anything,...

The Social Architecture of Business

September 11 and the preceding popping of the bubble economy of hi-flyin', hi-financed, hi-tech stocks without doubt changed the economic landscape in North America.But these changes are more climactic than tectonic: financial global warming may have been replaced by...

Complex Societies and the Structure of Reality

Second of a three-part series on pluralism, edited and excerpted from James W. Skillen and Rockne M. McCarthy, eds., Political Order and the Plural Structure of Society, © 1991 Emory University. Used by permission of Wm. B. Eerdmans Publishing Company, Grand Rapids,...

Buildings That Are Poems

A Pattern Language: Towns, Buildings, Construction by Christopher Alexander, Sara Ishikawa, Murray Silverstein (Oxford: Oxford University Press, 1977, 1216 pp, $104) In 1977, Christopher Alexander and his Center for Environmental Structure colleagues unleashed the...